Do you suffer from “The Unfinished Marketing Project Syndrome”?
That’s when you have started a project to market your business – but never finish it. And then you move on the the next project without finishing the ones you have started.
Oh yes, you are not alone! Even “yours truly” has the same problem. =)
Check out this week’s marketing strategy where I challenge you to tackle your list of marketing projects – and why you need to get these projects DONE!
Maintaining a blog is a great way to showcase your expertise with your ideal clients. However, for many purpose-driven entrepreneurs, keeping up with a blog can be arduous. How can you find a never-ending well of blog post topics to write about?
Rest assured: You can! And it doesn’t have to be arduous or taxing. With some planning, you won’t have the worry about “what am I going to write about this week?”
I have been writing a blog every week for the past four years, and I have never run out of topics. How? In this week’s marketing strategy, I will share with you some “tricks of the trade” to keep your blog topic list always filled.
#1: Brainstorm a list of topics
What does my weight loss journey and marketing your business have in common?
Believe it or not, there are similar lessons with both!
In this week’s video strategy, I break down the lessons I have learned while I have released 35 pounds (so far) – and how these lessons relate to marketing your business.
It’s all in the journey! Please watch:
If I had to rank the most common questions I receive from my students, how to use Facebook for marketing would certainly be near the top.
Facebook remains, for many entrepreneurs, are marketing mystery. It has a lot of potential, but it can seem like a “time suck,” as entrepreneurs waffle around Facebook, trying to engage with their audiences and get those elusive likes/shares/comments.
In this week’s marketing strategy, I share with you my Facebook strategy. I hope it inspires you to create your own. I also hope it inspires you to give yourself permission to be more intentional with your Facebook efforts.
Let’s talk about Facebook!
I love using social media to market my business, but if there’s one thing I have learned over the years, it is this:
Less is more on social media.
What do I mean by that?
As entrepreneurs, we often feel that if we are on many social media networks, our business will be more profitable.
That’s not often the case. Why? Because if you are spreading yourself too thin among multiple social media networks, you are also spreading your time and focus.
Think of it this way: Is it better to give one thing 100 percent of your attention, or is it better to give five things 20 percent of your attention?
Check out this marketing strategy to learn more about mastering one social media platform, including tips on which social media site you should be using. Continue reading