Category Archives: General Marketing

If You Need Clients Right Away, Here’s The Marketing Plan To Follow

If you need clients right away, here's the marketing plan to follow.“Jill, I need clients right away. What should I do?”

If I had a nickel for every time I got that question….

All kidding aside, it’s an excellent question – and one you may be asking yourself. And there’s no shame in needing more clients right away. We are here to serve, right?

In this week’s marketing strategy, I will share with you the exact marketing I would follow if I need more clients right away.

Before I reveal this marketing plan, though, I want to address your mindset. You see, you can implement my marketing plan down to the letter, but if you don’t have a positive mindset, the marketing plan won’t work well.

Remember these things: You are coming from a place of service. You are here to serve your clients. The Universe will take care of you. The Universe rewards action, which is why you are ready to move your feet.

Let’s get started, shall we?



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Using Personal Invites In Your Marketing

Using Personal Invites In Your Marketing by Jill CelesteOne of the things I’ve learned in my many years of marketing is this: When you use personal invites in your marketing, you see outstanding results.

It may seem like an oxymoron – “personal invitations” and “marketing” – because marketing seems so impersonal at times.

With social media ads and blogs to (and from) faceless people, adding a personal touch to your marketing will help you rise above the noise.

And this is especially important when you need to “fill” something – such as a class, workshop, or program.

Check out this week’s marketing strategy to learn more about why using personal invites will help your marketing, plus some tips on how to personally invite people (without seeming disingenuous).



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4 Free Ways To Market Your Business (That You May Not Have Thought Of)

4 Free Ways To Market Your Business (That You May Not Have Thought Of) by Jill CelesteAre you looking for free ways to market your business?

Many purpose-driven entrepreneurs equate “marketing” with “money,” and while some marketing does require an investment, there are plenty of free ways you can market your business.

Let’s face it: Most solopreneurs do not have a lot of money for marketing, especially during the growth period of their businesses.

And as you look for ways to market your business, it’s easy to be attracted to paid marketing methods, such as Facebook Ads and expensive conferences.

The good news – you can implement any of the four free marketing tactics I will discuss in this blog post – and see tremendous brand awareness.

(And you’ll see even greater results if you implement all four tactics!)

Let’s take a look at each of these four free ways to market your business.



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Can You Ever Take A Marketing Break?

Can you ever take a marketing break? by Jill CelesteWhether you’re headed on vacation or just getting burned out, you may be wondering: Can I ever take a marketing break?

Diehard marketing coaches may tell you “no” – that you must always be marketing – every day and in every way!

And for some entrepreneurs, this is the perfect advice.

But if you’re like me with waning energy levels, empathetic tendencies, and “life challenges,” a marketing break may be in the cards.

In this week’s marketing strategy, let’s talk about taking a marketing break – and three things to consider before taking one.



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Where To Find Your Ideal Clients

Where do you find your ideal clients?

Whether you just opened up your business or have been an entrepreneur for a while, knowing where to find your ideal clients is your top marketing objective.

Truthfully, there are thousands of places where you can look for clients – from networking meetings to Facebook Groups. However, you can waste a lot of time looking at every marketing tactic.

And when you start to waste time, your mindset suffers. You begin to lose faith and wonder if your business will ever be a success. Let’s not go down that road!

Check out this week’s marketing strategy where I outline the two things you need to know about finding your ideal clients. Let’s get started!



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