Asking your clients for testimonials may be scary (what if they say no?!?!), but it’s an integral part of your marketing strategy.
You see, testimonials are valuable social proof. They explain the results of working with you from your clients’ perspective. And, if you use testimonials correctly, they can do the marketing work for you.
Furthermore, you should strive to get high-quality testimonials – ones that tell the story of your client’s transformation. Talk about powerful!
You may be wondering: How can you get high-quality testimonials from your past and current clients?
In this week’s marketing strategy, I will break down the steps you need to follow to ask your clients for testimonials. If you follow these steps, you will get amazing testimonials that you’ll be proud to share.
I love to create graphics that enhance the learning in my weekly marketing strategies. Please feel free to share these on your social media! Continue reading →
Are you wondering where to find your ideal clients?
More specifically, are you looking for ideas on locations and places to find your ideal clients?
If so, this is the blog post for you!
In this week’s marketing strategy, I’ve come up with a list of 19 places you can visit to look for your ideal clients.
Please know: This list of 19 places isn’t comprehensive. And I don’t want you to visit all of them at once. Be intentional with your time, okay?
I do hope this list of places will help you to think outside of the box – as well as see the possibilities in front of you.
Let’s get started….
#1: Networking Events
Networking is a great way to increase your visibility in front of your ideal clients. In addition to the networking groups you belong to, try new networking groups, especially ones outside of your city. Heading to another metropolitan area will open up more doors for you. And don’t forget about virtual networking, where you can connect with entrepreneurs from around the world.
“Jill, I need clients right away. What should I do?”
If I had a nickel for every time I got that question….
All kidding aside, it’s an excellent question – and one you may be asking yourself. And there’s no shame in needing more clients right away. We are here to serve, right?
In this week’s marketing strategy, I will share with you the exact marketing I would follow if I need more clients right away.
Before I reveal this marketing plan, though, I want to address your mindset. You see, you can implement my marketing plan down to the letter, but if you don’t have a positive mindset, the marketing plan won’t work well.
Remember these things: You are coming from a place of service. You are here to serve your clients. The Universe will take care of you. The Universe rewards action, which is why you are ready to move your feet.