Category Archives: Sales

When No One Buys Your Program

When No One Buys Your Program by Jill CelesteWhat do you do when no one buys your program?

It’s heart wrenching, isn’t it?

You pour so much heart and soul into what you offer. You marketed it like crazy. Yet, the whole thing flopped.

Here’s the thing…

Having a poor response to an offer is a normal part of your marketing journey.

It sucks and it’s painful – but like any failure, it teaches you a valuable lesson.

I invite you to keep reading as I share a story about a recent “flop” and what I learned from it.

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Sales Is A Numbers Game

Sales Is A Numbers Game by Jill CelesteWhen I first started my coaching practice, I received a piece of valuable advice from a business coach: “Sales is a numbers game.”

I will never forget when she told me this nugget of wisdom. First, it showed me that I can’t just wave a magic wand and customers would magically appear. It will take (marketing) work.

Second, it removed the “they won’t like me” feeling from the equation. It’s about meeting a volume of people. Of course, the odds are that people won’t convert to customers. It’s just math!

I want to explore the “sales is a numbers game” message a little further with you, putting it into a context of the Law of Attraction and authentic marketing.

Because, yes, we need to get out there in a big way (it’s a numbers game, after all), but we can do so without selling our souls.

Let’s delve in!

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How To Follow Up Without Being A Pest

How To Follow Up Without Being A Pest by Jill CelesteHow do you follow up with potential clients without being a pest?

I get it! No one likes to be hounded, and we don’t want to come across as used car salesmen either.

With that said, as entrepreneurs, it’s imperative to have a follow-up process because, as the old saying goes, “The magic is in the follow up.”

We must follow up, or we are missing out on chances to help our ideal clients (and lovingly compensated for our Gifts!).

If you would like to follow up more authentically, then this is the marketing strategy for you. Part mindset, part tactical – you can master the art of the follow up without feeling icky in the process.

Let’s delve in on how to follow up lovingly with your sales prospects.

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Following Up With Love

Following up with love by Jill CelesteFor many Lightworkers and purpose-driven entrepreneurs, following up with sales prospects is not a comfortable process. In fact, it can feel downright icky – and totally absent of love.

If this sounds like you, you will appreciate this week’s marketing strategy because I will teach you how to create a loving follow-up process. You’ll walk away with two things: (1) Logistical knowledge on how to create a follow-up process, and (2) how to infuse love in your follow-up process.

Before we delve into the logistics, let’s first grapple with the elephant in the room: Your mindset around following up.

Here’s what I want you to know: You are not hounding your sales prospects. It’s not even in your wiring. Your natural tendency will always to be genuine, so put your “I am hounding them” fears to the side. It’s not even possible with you, okay?

As you work through your mindset, check out the tips I’ve outlined below to help you add more love to your follow-up process.

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13 Ways To Improve Your Sales Process

13 Ways To Improve Your Sales Process by Jill Celeste, www.JillCeleste.comIf you’re anything like me, your sales process can always be improved upon.

Mastering authentic selling is a practice – not something you’ll achieve overnight.

It’s important to you look at how your sales process has gone, and identify the areas that are working well – and those that need improvement. Additionally, you may need to add elements to your sales process to perfect it even more.

To help you, I created a list of 13 ways you can improve your sales process.

IMPORTANT: You don’t have to implement everything you see here. Pick out the ones that resonate with you. Where I could, I included links to additional resources so you can learn more about that idea.

If you do implement something from this list, give it time to work. For example, adding your programs to your website will not immediately bring clients in droves. Be patient, observe, measure – and stay the course. You got this!

#1: Write a love letter to your ideal client

Your marketing copy is a love letter to your ideal client. - Jill Celeste

Your marketing copy is a love letter to your ideal client. That includes email copy, social media posts, webinar slides and e-books. I spell it all out in this blog post: http://www.jillceleste.com/market-with-love/. Continue reading