Category Archives: Uncategorized

13 Ways To Improve Your Sales Process

13 Ways To Improve Your Sales Process by Jill Celeste, www.JillCeleste.comIf you’re anything like me, your sales process can always be improved upon.

Mastering authentic selling is a practice – not something you’ll achieve overnight.

It’s important to you look at how your sales process has gone, and identify the areas that are working well – and those that need improvement. Additionally, you may need to add elements to your sales process to perfect it even more.

To help you, I created a list of 13 ways you can improve your sales process.

IMPORTANT: You don’t have to implement everything you see here. Pick out the ones that resonate with you. Where I could, I included links to additional resources so you can learn more about that idea.

If you do implement something from this list, give it time to work. For example, adding your programs to your website will not immediately bring clients in droves. Be patient, observe, measure – and stay the course. You got this!

#1: Write a love letter to your ideal client

Your marketing copy is a love letter to your ideal client. - Jill Celeste

Your marketing copy is a love letter to your ideal client. That includes email copy, social media posts, webinar slides and e-books. I spell it all out in this blog post: http://www.jillceleste.com/market-with-love/. Continue reading

I Used To Sabotage My Sales Calls

Once upon a time, not too long ago, I used to sabotage my sales calls.

I used to sabotage my sales calls. By Jill Celeste, www.JillCeleste.com

Here’s what happened…

Someone I didn’t know would schedule an introductory sales call with me, and I would come up with reasons to not have the call.

It could go a variety of ways:

  1. I would look at the person’s website and social media accounts, and decide that there is no way I could help her, and cancel the sales call.
  2. I would suddenly decide that I don’t want more 1:1 coaching clients, and cancel the call.
  3. I would decide to “test” the person and cancel the call, and if she rescheduled, then I knew we were “meant to be” and would proceed with the rescheduled call.

Please don’t judge me. I am scared to share these details with you because you may be wondering what kind of marketing teacher I am. Who sabotages the opportunity to serve others and earn income?

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The One Thing My Successful Clients Have In Common

What do you think my most successful clients have in common?

A great Facebook ad campaign? A fabulous lead magnet? A fabulous webinar presentation?

Nope, nope and nope.

What they all have in common in their willingness to get out of their comfort zones. Let’s learn more in this week’s marketing strategy video.

The One Thing My Most Successful Clients Have In Common by Jill Celeste, www.JillCeleste.com

VIDEO:

SHAREABLE GRAPHIC:

I love to create graphics that enhance the learning in my weekly marketing strategies. Please feel free to share these on your social media!

Growth happens once you leave your comfort zone. - Jill Celeste, www.JillCeleste.com

TRANSCRIPT:

Hey everyone, it’s Jill Celeste from the Celestial Marketing Academy and jillceleste.com, where I teach purpose-driven entrepreneurs all they need to know about marketing so they can become the Directors of Marketing for their business.

Today I want to share with you the one thing all of my successful clients have in common. You may be surprised by this. But, when I look over the successful clients that I have taught through the academy or through one-on-one coaching, they really all share one thing in common.

That one thing is that they have gotten out of their comfort zones. See, it has nothing to do with marketing tactics. It has nothing to do with Facebook ads and what your website looks like. It’s about taking risks and getting out of your comfort zone to achieve things that will grow your business.

I know getting out of your comfort zone is hard. I wrangle with this as well, but it’s imperative if you want to grow your business. That’s where the magic happens, right?

Here’s what happens, I think, why we stop, and not try and get out of our comfort zone. A lot of times when we see those motivational posters about comfort zones, you see a gentleman making this huge leap over a cliff or over a boulder, or something quite large. We get in our heads that getting out of our comfort zone means we have to take this huge step. That’s not what it’s really about.

Getting out of your comfort zone should be incremental, meaning you take baby steps out of your comfort zone. Think about what you can do, especially from a marketing perspective, that scares you a little bit. Something that maybe isn’t huge leap over a boulder type of action, but more of a baby step. Maybe it’s going to a new networking meeting, or maybe it’s doing that webinar for the first time. Maybe it’s going on Facebook live every day for 21 days, like I did. What can you do in a baby step fashion that will take you out of your comfort zone.

Here’s what happens. Once you get out of that comfort zone from a baby step, your comfort zone has gotten a little bigger. Then you can take the next little step, and then the next little step. Guess what? That comfort zone is growing, and growing, and growing as you step out of it, and your business is growing at the same time.

Don’t feel like it’s a giant leap, instead, think of baby steps. I want to know what it is that you are afraid of. What is the one action, baby step action, that you could take that will get you out of your comfort zone just a little, but will have a big impact on your business?

That’s your assignment for this week. I look forward to hearing your comments. Of course, if you need anything at all, come on over to my website at jillceleste.com. You can learn more about the Celestial Marketing Academy, my coaching programs, my pricing, and check out my blog for lots of other free tips if you need help with your marketing.

So, until next time, here’s to your marketing success. I wish you lots of luck getting out of your comfort zone. I’ll talk to you soon. Bye-bye.


Jill Celeste - Marketing CoachABOUT JILL

Jill Celeste, MA is a bestselling author, marketing teacher and founder of the Celestial Marketing Academy. Jill teaches purpose-driven entrepreneurs everything they need to know about marketing so they can become the Directors of Marketing for their businesses.

Jill is the author of the Amazon Top 25 Bestselling Marketing Book, That First Client, as well as the co-author of the bestseller, Cultivating Joy, and international bestseller, Gratitude and Grace.

Jill graduated with a B.A. in English from Wesleyan College in Macon, Georgia. She obtained her master’s degree in history from the State University of Georgia in Carrollton. Prior to becoming a marketing coach, Jill worked for 14 years in the private sector, and has experience in marketing and public relations in healthcare, IT and small business.

Jill lives near Tampa, Florida, with her husband, two sons, two guinea pigs and a basset hound named Emma.

For more information about Jill’s programs, please visit www.jillceleste.com. To get a free copy of Jill’s Amazon Bestselling book, That First Client, please go to www.ThatFirstClient.com.

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Let’s Talk About Facebook

If I had to rank the most common questions I receive from my students, how to use Facebook for marketing would certainly be near the top.

Facebook remains, for many entrepreneurs, are marketing mystery. It has a lot of potential, but it can seem like a “time suck,” as entrepreneurs waffle around Facebook, trying to engage with their audiences and get those elusive likes/shares/comments.

In this week’s marketing strategy, I share with you my Facebook strategy. I hope it inspires you to create your own. I also hope it inspires you to give yourself permission to be more intentional with your Facebook efforts.

Let’s talk about Facebook!

Let's Talk about Facebook by Jill Celeste, www.JillCeleste.com

VIDEO

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Book Marketing Brain Dump

On Wednesday, July 27, 2016, I hosted a special Facebook Live Event, where I did a “Brain Dump” on book marketing.

Facebook Live Event - Book Marketing

Here’s what I covered during this one-hour class

  • How to carve time out of your schedule to write a book
  • How I got THAT FIRST CLIENT from a disorganized mess to a finished book – complete with ISBN and a book cover
  • How I cracked the Top 25 in one of Amazon’s hardest non-fiction categories
  • How I am using my book as a free marketing tool to attract more clients to my business

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