For months now, I have been working on a workbook to sell on my website. Its working name is “Workbook for Success,” and it takes the reader through the six steps of the Your Branding Power™ personal branding process. I also plan on adapting chapters of the workbook into an online class that would incorporate coaching calls by me. This workbook is the foundation for my coaching business model.
And I haven’t touched it in a month….
Why? Well, first, there were other projects I needed to finish for my clients. Then, I had to assist my son with his virtual math class this summer. Oh, and don’t forget my other son’s nightly football practices. And, then I had to get the boys ready for back to school. Plus, I had to keep up with my blogging and social media activity.
Would I like some cheese with that whine?
Here’s the real reason why I haven’t touched my workbook draft in four weeks: I am afraid it will fail – that no one will want to buy it, and no one will be interested in my e-course. By leaving it undone, I don’t have to take the risk, despite knowing:
- When I asked people if they would be interested in purchasing a personal branding workbook or e-course, they said yes
- I have other professionals who want to partner with me for telecourses and e-courses on branding
- My heart tells me this is my life’s purpose
- I could earn more money from selling these services
Yes, despite all of this, I am paralyzed in fear. In fact, I am scared shitless.
Enough is enough
Last night, during a period of wakefulness, I reminded myself of one of my favorite sayings: “The biggest regrets in life are the chances you didn’t take.” I made a promise to myself that I would break through this fear and get moving. And my first step would be to write this blog post so I can articulate my fear and share it with the world. By owning my fear, it doesn’t own me. I’ve had enough of that.
So, once I upload this blog post to my website and tell the world that I am scared shitless, I am going to work on that workbook. That’s a promise. One thing I know about me is that if I publicly make myself accountable, I always come through – because the only fear bigger than failure is my fear of looking like an idiot.
Fear be damned. Off I go….