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You need a marketing plan.
Yes, even you.
One of the most common mistakes I see among entrepreneurs is that they don’t have a marketing plan. They think it’s something only “bigger businesses” need.
I say this lovingly: You couldn’t be more incorrect.
Every business needs a marketing plan. It’s your road map for how you’ll market your business to generate more revenue, attract more clients and build brand awareness.
Just don’t take my word for it; check out what the Small Business Administration (SBA) says about marketing plans: