I have to admit: This is one of my favorite blog posts to write! It’s my annual wrap-up of my top five blog posts, based on views, comments, and shares.
I can usually predict one or two of the “finalists” for this annual wrap-up, but I intentionally don’t look at my Google Analytics until right before I write this post. I like to be surprised!
Before I delve into my list, thank you for your readership.
Yes, blogging is an effective part of my marketing strategy, but it’s also a labor of love. I am inspired by your questions and stories. I see this as “our blog” – and I hope I can continue to share blog posts that will help your marketing and mindset.
One more thing: If there’s ever a blog topic you would love to see covered, please let me know. I am here to serve you!
This was one I expected to see on my Top 5 list, and I am thrilled that it’s in the top spot. I didn’t hold back with this blog post, even including a downloadable printable to help you write your marketing plan. If you need help writing your marketing plan, please be sure to check this one out and save it for the future. Continue reading →
How can you let your ideal clients know about your expertise? One of the most effective ways to share your expertise is to write blog posts on a consistent basis.
But writing blog posts is only half the job. It’s essential that you share your content with your ideal clients through many different channels. That’s where a blog promotion strategy comes in.
A blog promotion strategy is a plan on how you’ll promote your blog posts. For many entrepreneurs, this can be accomplished by creating a blog promotion checklist. This checklist is a streamlined and efficient way to help you keep track of when and where you have promoted your blog posts.
So, what online channels should you add to your blog promotion strategy?
Truthfully, the sky’s the limit on where you can promote your blog posts. To get your creative juices flowing, check out the five ideas in this week’s marketing strategy:Continue reading →
If you are blogging on a consistent basis, you are strengthening your personal brand with each blog post. However, if you are not promoting your blog post, you are only doing half the job. Each blog post you write should be promoted, and depending on the content, can be promoted multiple times.
Consider the following methods to maximize the reach of each blog post: