Have you heard about Facebook’s plans to reduce the visibility of overly promotional posts in news feeds? In November, Facebook announced that its users see too many promotional posts, rather than ads, in their news feeds. So, if you post about your upcoming webinar or new product on your Facebook page, the likelihood that it will be seen (organically) by your fans is low.
As a small business owner and entrepreneur, this news may be disheartening because you rely on Facebook to help promote your business. How can you leverage Facebook now to market your business?
Here are some suggestions on how you can use Facebook in 2015 to grow your business: