You have high-quality testimonials from your clients – now what? The next step is to think of ways to include those testimonials in your marketing. Don’t be shy about sharing your testimonials!
In today’s video strategy, I will share several tips on how to organize your testimonials and how to incorporate them into your marketing.
Jill Celeste Transcript: How To Incorporate Testimonials In Your Marketing
Today, let’s talk about how you can incorporate testimonials into your marketing. Trust me: getting those testimonials is hard work. We want to make sure that you are putting those into your marketing at any opportunity you can get. Don’t be shy about sharing your testimonials. I get that sometimes from my clients, “Oh I don’t want to be too boastful. I don’t want to seem like I’m bragging.” That is a normal reaction, but honestly you have to share your testimonials, and share them far and wide.Continue reading →
All entrepreneurs need to focus on getting testimonials from their raving clients. Testimonials are a form of social proof – a way for potential clients to learn more about your business through the successes of your current and past customers.
But how can you get high-quality testimonials that show how you have helped your past and current clients?
In this video strategy, I share with you four tips on getting high-quality testimonials from your clients. If you follow these steps, you will get testimonials that will do the selling for you!
Today I want to talk to you about getting high-quality testimonials. This is a really important strategy that you need to embrace right away because testimonials are super important for your business. They are your social proof. Basically what’s great about a testimonial is instead of you telling everyone how great your programs and services are, you have someone else saying it – and that is way more believable than you saying it all the time.
While a goal for your business or coaching practice is to have a pipeline of sales prospects, sometimes you have to implement some “get clients now” strategies.
Here are four ways to get clients now for your business or coaching practice:
#1: Ask for referrals
Humans are naturally wired to help others, so maximize on this innate quality by asking others for referrals. You will want to reach out to past and current clients, your networking group peers, vendors, colleagues, friends and family. Send an email to each group and specify who your ideal client is so they know the best referral to send you. Also consider emailing your subscribers with a call to action to set up a Get-Acquainted Call with you (or to forward your email to anyone who could use your help). By providing specific information on who you help and how they can reach you, you will get your unpaid sales force working for you. Continue reading →