Have you successfully attracted new customers through your social media efforts? If converting social media fans to paying customers seems like an insurmountable task, then check out these three tips to help improve your social media interactions.
#1: Focus on the quality of your fans, not the quantity
How many times have you seen people post this message on Facebook: “Only 30 more fans until I reach 1,000! Please like my page!” Here’s the problem with this strategy: When you work toward a certain fan or follower count, you are not focusing on getting high-quality fans (the type of fans who will buy from you). Instead of worrying about how many fans or followers you have, focus on how many high-quality fans you have. Continue reading →