Tag Archives: linkedin

Stop Worrying About Your Social Media Fan Count

Many entrepreneurs are concerned about the number of fans or followers they have on social media.

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Do you often ask yourself:

  • How many Facebook fans should you have?
  • How can I get more Twitter followers?
  • Is 500 the magic number for LinkedIn connections?

You are not alone.

You see, humans like to wrap their heads around the tangible, and follower count is a tangible way to measure your social media marketing.

To be certain, if you’re gaining fans or followers, that’s a good thing. It means you have a bigger audience that can read your message.

However, I want to challenge you on the mentality about follower or fan count. More sometimes isn’t better. Continue reading

Promoting Your Next Blog Post

How can you let your ideal clients know about your expertise? One of the most effective ways to share your expertise is to write blog posts on a consistent basis.

But writing blog posts is only half the job. It’s essential that you share your content with your ideal clients through many different channels. That’s where a blog promotion strategy comes in.Promoting Your Next Blog Post

A blog promotion strategy is a plan on how you’ll promote your blog posts. For many entrepreneurs, this can be accomplished by creating a blog promotion checklist. This checklist is a streamlined and efficient way to help you keep track of when and where you have promoted your blog posts.

So, what online channels should you add to your blog promotion strategy?

Truthfully, the sky’s the limit on where you can promote your blog posts. To get your creative juices flowing, check out the five ideas in this week’s marketing strategy: Continue reading

Getting High-Quality Testimonials

All entrepreneurs need to focus on getting testimonials from their raving clients. Testimonials are a form of social proof – a way for potential clients to learn more about your business through the successes of your current and past customers.

But how can you get high-quality testimonials that show how you have helped your past and current clients?

In this video strategy, I share with you four tips on getting high-quality testimonials from your clients. If you follow these steps, you will get testimonials that will do the selling for you!

Jill Celeste Transcript: Getting High-Quality Testimonials

Today I want to talk to you about getting high-quality testimonials. This is a really important strategy that you need to embrace right away because testimonials are super important for your business. They are your social proof. Basically what’s great about a testimonial is instead of you telling everyone how great your programs and services are, you have someone else saying it  – and that is way more believable than you saying it all the time.

Continue reading

Where To Promote Your Blog Posts

If you are blogging on a consistent basis, you are strengthening your personal brand with each blog post. However, if you are not promoting your blog post, you are only doing half the job. Each blog post you write should be promoted, and depending on the content, can be promoted multiple times.

Consider the following methods to maximize the reach of each blog post:

Where To Promote Your Blog Posts Continue reading

Conducting A Monthly LinkedIn Audit

Conducting a Monthly LinkedIn AuditDo you use LinkedIn for personal branding?

LinkedIn accounts for 22 percent of all Internet users, and with 38 percent of LinkedIn users earning $75,000 or more a year, it’s a powerful social media site for networking with peers, influencers and potential customers.

One of the most important tips I share with my clients is to make sure you audit your LinkedIn profile regularly – ideally once a month – to maximize your presence on this platform.

Here are some tips on conducting a monthly audit of your LinkedIn profile: Continue reading