Tag Archives: mindset

Your Ego Is A Crappy Marketing Coach

Your Ego is a crappy marketing coach.

What do I mean by that?

Your Ego’s job is to keep you “playing small” so that you’re always safe.

However, to grow your business and market successfully, you can’t play it small. You have to take risks. You have to get out of your comfort zone.

(Good marketing coaches encourage you to go bigger. Your Ego never does. See why it’s a crappy marketing coach?)

I hope you’ll take time to check out this week’s marketing strategy, because it’s an important part of your marketing mindset.

If you want to succeed, you’ll follow the advice here. I promise: It will help!

Your Ego is a crappy marketing coach by Jill Celeste, www.JillCeleste.com

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When Your Offer Flops

You create this awesome offer, pouring everything into making it so irresistible to your ideal clients. You open up your shopping cart and wait for the sales to come in.

But, no one is buying it.

Devastated, you just launched an offer that was a huge flop. 

Holy cow, you didn’t see that coming. And now you don’t know what to do, or what it all means. You’re discouraged. You’re frustrated. You’re losing faith.

When an offer flops, it often has nothing to do with you. Check out this week’s marketing strategy to learn how to respond to a “flopped offer” – and save your mindset in the process.

When your offer flops by Jill Celeste, www.JillCeleste.com

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Are You Committed To Marketing (Or Just Interested)?

Looking at our marketing journey so far, would you say that you’ve been committed to your journey – or just interested in it?

Your first response may be “I am committed!”

While I hope that’s true, what I often find is that entrepreneurs are only interested. And that interest can be a total mindset killer, especially when you’re having a bad marketing day.

Are you committed to marketing (or just interested)? by Jill Celeste, www.JillCeleste.com

I invite you watch this week’s marketing strategy video and read the blog post to understand the difference between “commitment” and “interest” as it relates to your marketing. And then think about how you can be truly committed to staying the course, no matter what results you are seeing.

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Jill’s Top 6 Marketing Articles from 2017

I love yearly round ups of my top articles! These are the blog posts and videos with the highest readership for 2017. Essentially, they were picked by you!

Jill's Top 6 Marketing Articles of 2017 by Jill Celeste, www.JillCeleste.comBefore I delve into the list, I wanted to say thank you for reading my blog posts and watching my videos. I pour a lot of heart and soul into each marketing strategy, and it’s enormously gratifying to know they help you.

If you ever have a blog post or video idea, please be sure to let me know! You can send me a message through my Facebook Page anytime.

Without further ado, here is my list of Top 6 Marketing Articles from 2017. Enjoy!

#1: Marketing As An Invert

Marketing as an introvert. Jill Celeste. www.JillCeleste.com

I was not surprised to see that Marketing As An Introvert was my top article in 2017. As an introvert, I attract a lot of fellow introverts. Additionally, many Lightworkers and purpose-driven entrepreneurs are introverted, so it seems natural that they would like advice on how to market as an introvert.

This blog post provides tips on how to balance your introversion with the need to “get out there” through networking, speaking, and attending conferences. I share with you my strategies, which you are welcome to benchmark. Read more. Continue reading

When A Sales Prospect Can’t Afford You

When A Sales Prospect Can't Afford You By Jill Celeste, www.JillCeleste.com“I can’t afford your services right now.”

How many times have you heard this sentence during a sales conversation?

If you’re anything like me, it’s been countless times. And it can be discouraging, especially when you really want to work with this person.

So, how should you respond when your sales prospect says she cannot afford you?

It really comes down to understanding if she truly cannot afford you (as in, it will take food off the table), or if she’s not willing to invest in herself. I call this “can’t versus won’t.”

I talk about this conversation in this week’s marketing strategy video. Please take a look:

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