Tag Archives: mindset

Can You Ever Take A Marketing Break?

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Can you ever take a marketing break? by Jill CelesteWhether you’re headed on vacation or just getting burned out, you may be wondering: Can I ever take a marketing break?

Diehard marketing coaches may tell you “no” – that you must always be marketing – every day and in every way!

And for some entrepreneurs, this is the perfect advice.

But if you’re like me with waning energy levels, empathetic tendencies, and “life challenges,” a marketing break may be in the cards.

In this week’s marketing strategy, let’s talk about taking a marketing break – and three things to consider before taking one.

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There Are No Right Marketing Answers

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There are no "right" marketing answers by Jill CelesteIf you’re like many entrepreneurs, you are constantly in search of the “right answers” to your marketing questions.

I get it: You want to make sure you are marketing correctly. You don’t want to waste your time or money. You want to get it right.

And as you search for the right answers, you waffle. You get “analysis paralysis.” And you wait for the perfect time to get done with whatever marketing you want to get done.

And you may even abandon whatever marketing question you have because you can’t get the answer soon enough, or you begin to doubt yourself, or something new and shiny comes along.

Does this sound familiar at all?

If so, please know you are normal, and that I can help you. Read and watch this week’s marketing strategy to learn why there aren’t really any “right marketing answers.”

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There Are Enough Clients For Everyone

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There are enough clients for everyone by Jill CelesteOne of my clients once said to me: “Someone else bid on this project. Now that I have competition, I probably won’t get this gig.”

Her comment took my breath away for so many reasons:

  • She didn’t have enough confidence in her gifts to believe she’d get this project, no matter who else was bidding on it.
  • She believed that competition is bad – just someone who will take business away from her.
  • She’s coming from a scarcity mindset, meaning she doesn’t believe they are enough clients for everyone.

Isn’t it amazing how we process “competitors” as entrepreneurs?

I want to challenge you to change your mindset about your competitors. Are you ready?

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How You Are Sabotaging Your Business

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How You Are Sabotaging Your Business by Jill CelesteHave you ever heard of the expression: “You are your own worst enemy”?

Sometimes in business, it’s very true.

It’s like we have two voices whispering in our ears. The first one is soft and encouraging, telling us we can do anything we set our minds to. The second one is loud and brash, demanding that we play small and not take any risks.

In many cases, it’s the loud voice we listen to.

When we listen to that loud voice, what I like to call your Ego, we are sabotaging our business. There’s no nice way of saying it.

Please read and watch this week’s marketing strategy to learn three distinct ways you could be sabotaging your business – and what to do about it.

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Want More Clients? Tell Them What You Stand For.

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If you want more clients, it’s important that you increase your visibility, continuously love up your sales prospects, and build your tribe.

But that’s not all you have to do.

You also must do this:

Tell your ideal clients what you stand for.

Want more clients? Tell them what you stand for. - Jill Celeste, www.JillCeleste.com

As in your beliefs, your mission, and your purpose.

Not sure how? Check out this week’s marketing strategy for inspiration. 

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