Have you thought about your 2020 marketing plan? Now is the time! Even if you just plan for the first quarter, you’ll appreciate having a road map for your marketing journey.
In this week’s marketing strategy, I will share aspects of my 2020 marketing plan with you. It’s a work in progress, but I think what I’m planning will inspire you.
Before I get into specifics about my marketing plan, let me remind you why it’s important to have one:
Marketing plans are your road maps. Just like you wouldn’t drive to Provo, Utah, without some type of navigation, you don’t want to market your business without a plan to help you reach your destination.
All successful businesses have something in common: their marketing plan. Even the smallest of businesses need one.
Marketing plans are great for helping you stay focused. Got Shiny Object Syndrome? You can steer your attention away from Shiny Objects by saying “this is not in my marketing plan.” (This works wonders!)
I’m excited to share with you what I have (so far) for my 2020 marketing plan. Ready to get inspired? Let’s do this.
I love to create graphics that enhance the learning in my weekly marketing strategies. Please feel free to share these on your social media! Continue reading →
Are you thinking of ways to consistently get more traffic to your website?
So many entrepreneurs put so much effort into getting their website built that they forget to consider how to constantly drive their ideal clients to their site.
Simply putting your website out there will not automatically drive traffic to it. You have to implement get-more-traffic techniques so that Google will your website in its search results (meaning more of your ideal clients will find you!).
This doesn’t mean you need to spend an arm and a leg on a SEO expert or pay-per-click ads. While both will help you get more web traffic, there are plenty of free to low-cost ways to increase the traffic to your website.
In this week’s marketing strategy, I have outlined four no-cost ways to get more traffic to your site.
I use all four tactics, and I can assure you: They work great!
Let’s roll up our shirt sleeves and get to work on getting more of your ideal clients to your website!
I love to create graphics that enhance the learning in my weekly marketing strategies. Please feel free to share these on your social media!
I used to have a love-hate relationship with blogging. While I mostly love it, there were times when I was frustrated because no one was reading my posts. I felt like I was having a conversation with someone across the table, but he was too busy looking at other things.
Have you ever felt this way about your blogging efforts?
Don’t let this frustration get the best of you! It’s time to reassess your blogging strategy so you can get more readers (especially more of your ideal clients!). When I refocused my strategy, I got big results! In this week’s marketing strategy, I detail four ways you can shift your blogging strategies to attract more of your ideal clients to your blog.Continue reading →