Tag Archives: social media marketing

37 Ways To Increase Your Visibility

37 Ways To Increase Your Visibility by Jill CelesteOne of the most important goals of your marketing is to constantly increase your visibility.

Chances are – if you’ve done everything to promote your business, and you still aren’t attracting clients, then you have a visibility problem.

You have probably heard of the term “sales pipeline,” right? Well, you need to get more people into your sales pipeline to get more customers. And the way you get people into your sales pipeline is through activities that make you visible to people who don’t know about you yet.

The good news? You can improve your visibility in many ways! In fact, I’ve got 37 ideas right here in this blog post.

As you review these 37 ways to increase your visibility, consider which ones put you in front of your ideal clients (in the largest number). Then, narrow that list down to 2-3 tactics you can joyfully implement.

As you become more visible to these new people, make sure you follow up. When you follow up, you’re building valuable relationships that lead to sales and referrals. But first, you must get out there!

Here are 37 ways to increase your visibility: Continue reading

How To Run A Facebook Group Without It Running You

How To Run A Facebook Group Without It Running You by Jill CelesteHaving a Facebook Group for your business is an excellent way to build your community. However, for many entrepreneurs, it feels like a daunting, time-consuming task.

Why? Because to have a successful Facebook Group, you have to be present in your Facebook Group.

And being present sounds time-consuming.

(And then there’s the part about coming up with content to engage your members.)

No wonder entrepreneurs give up on Facebook Groups before even starting one!

In this week’s marketing strategy, I will share with you two truths about running a Facebook Group, as well as two tips to ensure you get the most out of them.

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3 Things Your Facebook Group Must Have

3 Things Your Facebook Group Must Have by Jill CelesteI love using Facebook groups because they allow me to connect with my community in a fun and intimate setting. I have a free Facebook group for female entrepreneurs (called Celestial Ones) as well as Facebook groups for each of my classes and programs, including The Celestial Circle.

(Not to mention the Facebook group I keep for my college classmates!)

And Facebook wants you to use groups! The group functionality is improving by the day, and your group posts are more likely to be seen than your Facebook page posts.

Whether you have a Facebook group – or are considering one – I hope you’ll check out this week’s marketing strategy because I have three valuable Facebook group tips for you.

I’ve been facilitating Facebook groups for years. I’ve experimented (sometimes successfully, sometimes not) – and I’ve honed in on three “must haves” for your Facebook group.

Keep reading to check them out!

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Why I Started A Second Instagram Account

Why I started a second Instagram account by Jill Celeste, www.JillCeleste.comI started a second Instagram account. I am still slightly shocked as I type that sentence.

Why is this shocking?

Because I have always been a proponent of putting all of my online marketing assets in my name – from my website to my Instagram account. Everything is branded “Jill Celeste.”

And then I go and open a second Instagram account under a different name.

Why would I do this?

I outline my rationale in this week’s marketing strategy, and I hope it inspires you to do the following:

  • Give yourself permission to break the rules, even the ones you created
  • Experiment with your marketing (without attachment)
  • Take a stand for your flagship product

That’s what I have learned from this decision so far. As you grow as an entrepreneur, these lessons come in many shapes and forms. And sometimes, they come disguised as second Instagram accounts.

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Tips For Running Your Facebook Group

Do you manage a Facebook Group? Many entrepreneurs use Facebook Groups to connect with their tribe, find ideal clients, and grow their online authority.

When managed properly, Facebook Groups can be a fun and engaging place for your tribe – and a wonderful way for you to transition a sales prospect into a paying client.

It’s important, though, that you think about the process of running your Facebook Group. You don’t want it to be a time suck!

In this week’s marketing strategy, I share three tips for running your Facebook Group (so that it doesn’t run you!).

P.S. Make sure to join my Celestial Ones Facebook Group. We play games, have parties, support each other – and have tons of fun! Click here to request access.

Tips for running your Facebook Group by Jill Celeste, www.JillCeleste.com

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