One of the most important elements of email marketing is writing subject lines that get people to open your emails. How many times have you received a marketing email from someone and never opened it? Chances are more than once, and more than likely, it’s because the subject line didn’t grab you.
So, as you think about email marketing, how can you write effective email subject lines that get your subscribers to open your email? Here are 9 tips that will help:
#1: Keep the subject line short
Ideally, you should keep your subject line to 50 characters or less. In fact, the shorter, the better! Continue reading