You may be thinking that outsourcing is only for a business with a huge revenue stream, but nothing could be further from the truth. Outsourcing is something any size business can do. In fact, if you want to grow, you will need to outsource tasks.
What is outsourcing?
First, let’s take a look at what outsourcing is.
Outsourcing is when you hire someone to do a task for you. This could be for business, such as hiring a freelancer to help you write web copy, or for your home, such as a lawn service to mow your grass. The opportunities for outsourcing are endless.
What should I outsource?
How can you determine what to outsource? First, make a list of all of the tasks you need to accomplish for your home, as well as for your business. Write everything down – from making your kids’ lunches to creating e-newsletters.
Then, label your tasks with A, B, C and D. The items you mark with an “A” are the tasks you love to do and are really good at them. The “B” tasks are the ones that you are good at and like to do. The tasks marked “C” are ones you are okay at and indifferent about completing yourself. Finally, the “D” tasks are the tasks you hate to do and are not good at.
In a perfect world, you want to outsource all of the items marked B, C and D. However, that may not be financially feasible, so focus first on the D tasks. You hate these tasks, you are not good at them and you are wasting time doing them. With these tasks off your plate, you’ll find time to devote to your A tasks (which will leave you more satisfied and profitable). As you gain more income, start outsourcing your C tasks, followed by your B tasks. It won’t happen overnight, and that’s okay.
Even if you can only budget $50 a month at first for outsourcing, go ahead and spend that money. It may only get you two hours with a virtual assistant or your bathrooms cleaned once a month, but it’s a start. Those hours you free up can be used for more profitable tasks.
Your inner control freak
Something you may need to overcome is your inner control freak. You may be thinking: “But no one can do this as well as I can,” or “By the time I train her, I could have just done it myself.”
A successful relationship with your contractor is a two-way street. If you have the attitude that this person won’t do it the same way as you, you are already setting this relationship up for failure. You need to let go of your inner control freak. The person may not do it like you, but it will still get done.
Additionally, make sure to give clear directions to your contractors. Write down your expectations, provide an operations manual and check in frequently (especially at first) to ensure your contractor is doing what is expected of him.
When you’re an entrepreneur, you must work smarter, not harder. When you outsource certain tasks, you are making smart decisions about your time and efficiency. While you cannot clone yourself, you can find talented people who can take things off your plate. Imagine the time you can have back in your lives if you are not mopping the kitchen floor or trying to figure out Twitter.
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